Generation Beauty 2016

Rock Your Hair – Spray It Clean Dry Shampoo

| jodi - a brash attitude

Hello, hello!

Summer has definitely arrived here in Montreal! How is the weather wherever you are? Today I’m reviewing Michael O’Rourke’s Rock Your Hair Spray It Clean Dry Shampoo *Freebie from the Rock Your Hair booth at Generation Beauty*

Here’s a little bit of info on the brand:

Based in Malibu, California, Rock Your Hair is the latest big thing in the world of professional hair care. Designed by the founder of Big Sexy Hair, LA celebrity stylist Michael O’Rourke, Rock Your Hair delivers big volume and endless styling capabilities combining ingredient technologies that protect and repair hair from damage brought on by heat styling and chemical processes. All products are sulfate and paraben free and safe for all hair types. A shout out to our four legged friends, Rock Your Hair and Rock Your Fur are both 100% Vegan and Cruelty Free! Don’t forget it’s always better to RESCUE!

Now onto the product itself – Rock Your Hair Spray It Clean Dry Shampoo:

Refreshes tired locks when you don’t have time to shampoo. Absorbs excess oil and boosts volume. Prolongs the life of your color and blow out. Invisible powder that adds moisture without added weight and works perfect for all shades of color.

Rock Your Hair Spray It Clean Dry Shampoo

My Experience:

I really like this dry shampoo, it doesn’t make my hair dull, it adds volume and absorbs oil without making my hair feel like straw – everything that I want in a dry shampoo.

Have you tried this dry shampoo? Which one is your fave?

Thanks for reading and have a beautiful day! ❤

Disclosure: PR sample from the Rock Your Hair booth at the Generation Beauty event (May 2016). I’m under no obligation to review this product. And most importantly, my opinion is my own!

Generation Beauty Mascaras – Essence, Pur, Tarte

| jodi - a brash attitude

Hello, hello!

Today I’m reviewing the mascaras from my Generation Beauty haul. I have three that I have been testing for the past two weeks – the Essence Forbidden Volume Mascara, the Pür Volume Vixen Mascara, and the Tarte Tarteist

Gen Beauty Mascaras

As I’ve said before in a previous mascara review, I have seven requirements for a mascara, so each one will be judged according to the following points:

1. waterproof

2. smudge-proof

3. non-flaking / non-clumping

4. DARK black in colour (not blackish, not brown black, and definitely not grey black)

5. volumizing

6. holds a curl

7. non-irritating to my sensitive eyes

Ok, first up is the Forbidden Volume Mascara from Essence Cosmetics *Purchased at the Essence booth at Generation Beauty* Here’ what it says on the website:

so good, it should be forbidden! dramatic volume without clumping. the conic fiber brush of the forbidden volume mascara creates incredibly voluminous lashes – with just one application.

My experience: First off, this mascara is not waterproof, but I only experienced a little bit of smudging by the end of the day which is pretty good for a non-waterproof mascara. I did not have any problem with flaking, and only a tiny amount of clumping (which was easily fixed with an eyelash comb). The colour was a nice dark black, and it did not irritate my eyes. I did not find it to super volumizing, but it did add length nicely. The biggest disappointment for me was that it only held a curl for about half an hour before making my lashes droop. I would rate this mascara  4 out of 7.

Up next is the Volume Vixen Mascara from Pür Minerals. *Gift Bag Swag from Generation Beauty* Here’s what it says on the website:

There’s volume, and then there’s false lash volume. Powered by Keratin, PÜR’s latest mascara innovation brings you false lash volume, separation, strength and length straight from the tube! This powerhouse mascara infuses lashes with nourishing hydration for a visibly thicker, fuller effect from root to tip while high-performance, ultra-light polymers deliver maximum build without clumping or weighing you down. And with our advanced application wand with reservoirs, getting flawless full volume lashes is easier than ever in one application. No double dipping required! It’s a triple threat and a must-have for all makeup bags. The only trouble you’ll have is convincing people they’re real.

My Experience: This mascara is not waterproof either, but it did not smudge on me when I was wearing it. I did find that it had some clumping while applying, as the formula seems a little thicker than I’m used to. This a beautifully dark black mascara, and it added some volume, but not a false lash effect. This mascara did not irritate my eyes, but sadly did not hold a curl for more than three hours. I would rate this mascara 4.5 out of 7.

And last, but not least, is the Tarteist Lash Paint Mascara from Tarte. *Freebie from the Tarte booth at Generation Beauty* Here’s what it says on the website:

A jet black lash paint mascara that increases lash volume by 2700% instantly with a patented soft bristle brush. Vegan, ophthalmologist and dermatologist tested.

My Experience: This mascara is also not a waterproof formulation, but it was definitely smudgeproof, and did not flake or clump. The tiny brush came in handy for making sure that every single lash was coated. This mascara was the darkest of three mascaras tested. It was also the most volumizing, but their claim of increasing lash volume by 2700% is not true for me. I would not even call it super volumizing. This mascara also held a curl the longest out of the three, and did not irritate my sensitive eyes. I would rate this mascara as a 5.75 out of 7.

Tarte Tarteist Lash Paint Mascara

Have you tried any of these mascaras?

Thanks for reading and have a beautiful day! ❤

Disclosure: This post contains both free samples and purchased products. See individual product for disclosure.

Physician’s Formula Super BB #InstaReady BB Cream

| jodi - a brash attitude

Hello, hello!

Today I’m reviewing the Super BB #InstaReady BB Cream from Physician’s Formula that I received at their booth at the Generation Beauty event.

InstantPerfection: Ultra-lightweight formula glides on effortlessly, instantly smoothing & rebalancing skin with dual-sphere particles that absorb oil but not moisture for perfectly balanced skin and a smooth semi-matte finish. Complexion is instantly selfie-ready * Multi-tasking BB cream neutralizes skin-tone imbalances, minimizes shine and visibly reduces pores, instantly hiding imperfections and smoothing the appearance of fine lines. *Featuring InstaFilter Technology, a proprietary blend of mattifying and pore balancing

And for those with sensitive skin, here’s the ingredients list:

Water/Eau, Cyclopentasiloxane, Caprylic/Capric Triglyceride, Butylene Glycol, Zinc Oxide, Bis-PEG/PPG-14/14 Dimethicone, Dimethicone, C30-45 Alkyl Cetearyl Dimethicone Crosspolymer, PEG-10 Dimethicone, Cetearyl Alcohol, Glycerin, Calcium Aluminum Borosilicate, Methyl Methacrylate Crosspolymer, Sodium Chloride, Butyrospermum Parkii (Shea) Butter, Fomes Officinalis (Mushroom) Extract, Adipic Acid/Neopentyl Glycol Crosspolymer, VP/VA Copolymer, Tetrahexyldecyl Ascorbate, Tocopheryl Acetate, Alumina, Aluminum Chlorohydrate, Amodimethicone, Caprylyl Glycol, Castor Oil Phosphate, Disodium EDTA, Disteardimonium Hectorite, Glyceryl Stearate SE, Hydroxylpropyl Methylcellulose, Laureth-12, Mica, Neopentyl Glycol Diheptanoate, PEG/PPG-18/18 Dimethicone, PEG-40 Hydrogenated Castor Oil, Polysilicone-11, Polysorbate 60, Propylene Carbonate, Silica, Sodium Hydroxide,Triethoxycaprylylsilane, Xanthan Gum, Chlorphenesin, Ethylhexylglycerin, Hexylene Glycol, Phenoxyethanol. May Contain / Peut Contenir: Iron Oxides, Titanium Dioxide

My Experience: I received the Super BB Cream in shade Light. It seems to only be available in two shades – Light and Light / Medium – which is kind of ridiculous, because there are more than just two skin tones out there!

The BB Cream is fairly lightweight and evens out my skintone, giving it a natural semi-matte look. I’ve had no skin sensitivity issues when wearing it. I find that it does minimize my pores and blurs any fine lines that I’m pretending that I don’t have (haha).

The packaging mades no mention of SPF, but it does contain Zinc Oxide, and *might* contain Titanium Dioxide, so it may provide a minimal amount of sun protection. But I’ve been mixing it with my Paula’s Choice SPF 50 sunscreen when I wear it because I burn very easily and do not want to take a chance.

Physician’s Formula Super BB #InstaReady BB Cream swatch
Physician’s Formula Super BB #InstaReady BB Cream swatch

Overall verdict, I do like this BB Cream, it works well for my skin. But I don’t love it because it does not specify an SPF factor. If this BB cream contained SPF 30 or higher, I would be in love.

Thanks for reading and have a beautiful day! ❤

Disclosure: This product was a freebie from the Physician’s Formula booth at Generation Beauty (Toronto 2016). I am under no obligation to review this product.

 

 

Lip Products – Generation Beauty Edit

| jodi - a brash attitude

Hello, hello!

Today I’m swatching and reviewing the lip products that I got at the Generation Beauty event.

First up we have a Melted Chocolate Liquified Long Wearing Lipstick from Too Faced in Chocolate Honey. *Generation Beauty Freebie at the Too Faced booth*

Our bestselling Melted and Melted Metal Liquified Lipsticks went through the candy factory for a delectable makeover in six new cocoa-powder-infused shades. Each mouth-watering tube comfortably coats lips in bursts of intense, high-impact, saturated color, while an innovative, angled velvet tip allows for precise application. Exclusive technology inspired by the molten form of lipstick during lab production keeps lipsticks melted for the most high impact color and rich shine possible.

My Experience:

This liquid lipstick is fairly long wearing and keeps it shine, very comfortable on the lips, but does not feel like a goopy lip gloss. (In case you didn’t know, I’m not a big fan of most lip glosses). It is a nice brown toned neutral on me since I’m still pretty pale from winter. On darker skins it would probably be a gorgeous nude shade.

Too Faced Melted Chocolate

Up next we have the Prettifying Lip Oil from Essence Cosmetics. *I purchased this as part of the “pick any five items for $15 CAD” deal that they had at the Essence booth*

oil you want. enriched with jojoba oil to provide the lips with intensive moisture. the light, non-sticky texture offers a subtle-colour shine.

It is available in three different tints: 01 i care for you, honey, 02 first help, pinky and 03 SOS, my heart.

My Experience:

I did not think that I was going to like this because it looks a lot like a sticky lip gloss, but I’ve been using it non-stop all weekend! It does a good job keeping my lips moisturized. It has a faint fruity scent which fades quickly after applying. It is a very faint tint that shows on the lips, but does not show in a skin swatch.

Up next is the Longlasting Lipstick from Essence Cosmetics in shade 14 Adorable Matt!. *Generation Beauty Freebie from the Essence booth*

longlasting love… you simply have to fall in love with the longlasting lipsticks by essence. the lipsticks provide your lips with intensive color for several hours without drying them out. you’re sure to find whatever you’re looking for – from bright pink to intensive red and chilled-out berry to subtle nude shades. the essence logo on the texture and the matt, black packaging with a ring of color to match the actual color of the lipstick are true eye-catchers!

My Experience: 

This is my first lipstick from Essence. I don’t find it to be drying and the colour is fairly long wearing. A fun colour for spring and summer!

Last but not least we have the Nudestix Gel Color Lip and Cheek Balm in shade Pulse (pretty plum nude). *Generation Beauty Freebie from the Nudestix booth*

What it is: An super-moisturizing lip balm with rich color and gel shine.
What it does:  Bring ultimate shine, smooth coverage, and a pop of color to lips with Gel Color Lip + Cheek Balm. It’s formulated with over 30 percent ultra-hydrating, lip-protecting plant lipids that are sourced from rapeseed, sunflower, cotton seed, and soybean—plus, vitamin E as an antioxidant. It provides vibrant color with smooth coverage, while the gel polymers impart a fresh, wet gloss without stickiness.

My Experience: 

This lip and cheek balm has all the shine of a lip gloss without the dreaded goop effect that I dislike. It is super moisturizing and smooth. I’m definitely going to be wearing this one a lot this summer! It is a beautiful pinky plum toned nude shade that will work well on a wide range of skin tones from light to dark. I have not worn it on my cheeks yet though.

Thanks for reading and have a beautiful day! ❤

Disclosure: I received some of these items from the Generation Beauty by IPSY event. I paid for my ticket to the event with my own money and am under no obligation to review any of these things. I also purchased some of these items.

Makeup Brushes & Tools – Generation Beauty

| jodi - a brash attitude

Tarte –  Powder Player Bamboo Pressed Powder Brush ($34 USD) *Generation Beauty Gift Bag Swag*

Tarte Powder Player

Product performance: Introducing the other half of tarte’s next-generation “powder couple.” Designed to complement the newly re-launched smooth operator™ Amazonian clay tinted pressed finishing powder, this professional quality bamboo brush balances lightweight design with the ultimate in luxury. Achieve a seamless, natural-looking complexion with this goofproof, eco-chic tool made with sustainable bamboo and supremely soft, synthetic bristles. The unique, dense design allows you to expertly buff on just the right amount of whisperlight powder to achieve flawless coverage and a smooth, soft focus effect – it’s like airbrushing without the air™!

Tarte2

This brush is so incredibly soft and it works amazingly well for applying powder. The handle has a nice weight and it is a gorgeous addition to my brush collection.

Tarte3

Luxie Beauty – Luxie Rose Gold Medium Fan Brush #560 ($18 USD) *I purchased this for just under $15 CAD*

Luxie Beauty

Our Luxie Rose Gold Medium Fan Face brush has been handcrafted with ultra soft vegan synthetic bristles to allow a soft touch to the skin when swiping back and forth. This uniquely shaped brush gives you the easiest and precise application of highlighter and bronzer when you need it. It helps enhance and sculpt your cheekbones while also allowing you to swipe away any excess powder from the cheekbones and undereye area.

I’ve been wanting to get a fan brush for several months now. The synthetic bristles are super soft. I’ve been using it for applying highlighter all week.

Luxie Beauty

Luxie Beauty – Luxie Rose Gold Tapered Highlighting Brush # 522 ($24 USD) *Generation Beauty Freebie*

Luxie Beauty

A testament to cruelty-free and vegan beauty, this Luxie highlighting brush features a sleek pink handle and rose gold ferrule. The makeup brush has antibacterial synthetic bristles that are clean and soft as silk on the skin. Without needing a lot of makeup product, the brush size makes it ideal for an easy and simple makeup application. Perfect as an everyday highlight brush.

Luxie Beauty

Another super soft synthetic brush from cruelty-free and vegan brand Luxie Beauty. I think that I will be using this one mainly for bronzer.

Luxie Beauty

Royal & Langnickel –  MODA Smoky Eye Brush #BMD-421 ($6.99 USD) *Generation Beauty Freebie*

Royal & Langnickel

Synthetic Filament. Apply shadow with precision in the crease and close to the lash line for a dramatic eye look. This beautifully bold, 100% vegan line includes water-resistant acrylic handles with a Silk-Touch™ coating for ultimate durability and ease of care.

These MODA brushes are ridiculously soft. I’ve used this brush a couple of times for a subtle day version of a smoky eye.

Royal & Langnickel

Royal & Langnickel –  MODA EZglam Duo – Luscious Lips #BMD-EGLL ($5.99 USD) *Generation Beauty Gift Bag Swag*

Nude or dramatic, get full luscious lips with the Pointed Lip and Flat Lip brushes.

Royal & Langnickel

These brushes are great for applying darker shades of liquid lipsticks as I find that the doe foot applicator that most liquid lipsticks have is not precise enough.

Royal & Langnickel

Crown Brush – Flawless Face Blender #DP1-O ($24.99 USD) *I purchased this for $6.00 CAD*

Crown Brush

I got this to test out and replace my Real Techniques sponge as it is starting to wear out. The flawless face blender sponge is really soft, and I found it to be easy to use for applying foundation or BB cream.

The photo on the left shows the blender dry, and the photo on the right shows how it looks when dampened.

Crown Brush – Brow Duo #C413 ($8.20 USD) *Generation Beauty Gift Bag Swag*

Crown Brush

I use brow pencils right now, so the brow brush end hasn’t been tested out. The bristles are pretty hard though. The spoolie brush end is a spoolie – I think that they are all pretty much the same.

Crown Brush

Thanks for reading and have a beautiful day! ❤

Disclosure: I received some of these items from the Generation Beauty by IPSY event. I paid for my ticket to the event with my own money and am under no obligation to review any of these things. I purchased some of these items. Refer to each individual product for this information.

 

 

Generation Beauty by IPSY (Toronto 2016)

Generation Beauty by IPSY, Toronto 2016
| jodi - a brash attitude

Hello, hello!

I’m back in Montreal after a whirlwind trip to Toronto for the Generation Beauty event that took place over the weekend (May 14th and 15th). I’ve only had enough time to photograph all of the loot from the event. I have not tested anything out yet.

The show took place at the Metro Toronto Convention Center. I took the train from Montreal the day before, and stayed with a friend.

Generation Beauty by IPSY, Toronto 2016

After checking in, I was given my access pass which had a “passport” with little tickets on it. Basically, you get one ticket for each of the booths, which gives you a free product (some companies were giving out sample sizes, and some were giving out full sized products).

Generation Beauty by IPSY, Toronto 2016

Day 1:

I had arrived at the MTCC shortly after 11 am, I think that the doors opened at 10am. The lineups for the bigger brands were already super long, so I decided to see how many of the smaller brands I could visit in the meantime. I know that I was only going to be there until 2pm, as I was planning on meeting up with two of my awesome fellow bloggers Stashy from Stash Matters, and Cat from My Lip Addiction (more on this epic meetup of awesomeness and shopping in Wednesday’s post).

The lineups for Too Faced, Tarte, Makeup Forever, Smashbox and Nyx were insane on the first day. So I decided to leave them for day 2.

Here’s all the loot from day 1:

Generation Beauty by IPSY, Toronto 2016

As well, there was a gift bag filled with more swag:

Generation Beauty by IPSY, Toronto 2016

Generation Beauty by IPSY, Toronto 2016

I don’t know if you can see it due to the reflection, but that is a large powder brush from Tarte!

Day 2:

Because of the insanity of day 1, I decided to be there for when the doors opened at 11am, and found a giant lineup to get into the event. Supposedly people started lining up at 8am!

My goal for the day was to try to get in the lines for Tarte and Too Faced. The lines were mega long immediately after the doors opened, so I ran around to try to hit all of the smaller brands before trying for Tarte and Too Faced. I managed to get to all of the booths except for Nyx, Make Up Forever and Pur, because by the time that I got through the Tarte and Too Faced lines, the show was nearly about to close.

Generation Beauty by IPSY, Toronto 2016

As you can see, I actually made it through the insane lineups for both Tarte and Too Faced! The wait time was more than an hour for each one!

I managed to meet up with Little Beauty Loves! We were trying to find each other and accidentally ended up side by side in the Too Faced line. It was pretty funny!

There was also a gift bag of swag for day two as well:

Generation Beauty by IPSY, Toronto 2016

Generation Beauty by IPSY, Toronto 2016

This was my very first beauty convention. There were things that I really enjoyed, and things that I did not.

Loves:

I loved that there were a surprising number of cruelty free brands taking part in the show. I loved how friendly nearly all of the attendees were. I had great conversations with several people while waiting in the various lines.

Not so loves:

I did not enjoy the super long lineups, especially on day two as I had my backpack with me. This leads to my second complaint – there was no coat and bag check. That sucked, because my bag was HEAVY. My back and shoulders are still sore from lugging all my stuff around for hours.

Overall:

All in all it was a great experience. But if I go next year, I’m wearing my running shoes, and will not be lugging around a heavy backpack. And I will remember to bring a refillable water bottle.

Here’s all the loot that I got for both days:

Generation Beauty by IPSY, Toronto 2016

This doesn’t include anything that I purchased at the show. I’ll include that in Wednesday’s post.

I’ll start testing and swatching things over the next week or so, so I can start reviewing products. I will most likely review things in groups by category, otherwise I’ll be reviewing all of this stuff until next year, haha!

Anything that I received that I know that I will not use, I will not swatch or test. Instead I will set them aside for an upcoming giveaway that I am planning.

Thanks for reading and have a beautiful day! ❤

Disclosure: I received all of these items from the Generation Beauty by IPSY event. I paid for my ticket to the event with my own money and am under no obligation to review any of these things.